It’s no secret that some of the most expensive keywords in the entire PPC industry are in the legal vertical. Using data from SpyFu, we identified the top 75 most expensive keywords for law firms advertising on Google. Going in…
Many law firms wonder if consumers click on paid ads when searching for lawyers online. From our experience in handling marketing campaigns for law firms for the last 14 years and running research studies in the past, we know that…
It’s no secret that online reviews are important for all businesses these days, and that includes law firms. What may surprise you is just how important reviews are. Here at iLawyerMarketing we regularly conduct consumer testing in order to have a…
Did you receive a notice from Google like the message above? If so, you are not alone. Site owners of domains that haven’t yet made the move to HTTPS (also known as HTTP over TLS, or Transport Layer Security) have…
One of the most common questions we get asked when we are taking over a law firm marketing campaign where we are doing a site redesign is “When should I start SEO?” It’s an important question to ask in order…