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The Best Law Firm Marketing for Criminal Attorneys

Are you looking to generate more cases for your criminal law practice? If you’re like other criminal law firms then most likely you’ve been let down by other lawyer marketing firms who have tied you into long-term contracts, while failing to deliver on their promise to grow the number of cases you generate online. The reality is that criminal defense law is one of the most heavily competitive practice areas to market for law firms. If your criminal law website does not have 1st page rankings on Google for the most common phrases used by your potential clients, you will not consistently generate new cases. A strong Internet presence can be the most effective marketing tool your criminal law practice can possess and is the best way to reach consumers looking for your services.

Here at iLawyer Marketing, we have helped criminal defense attorneys to increase their traffic and the number of cases they generate each month. If you are targeting DUI/DWI cases, drug crimes, traffic violations, shoplifting, embezzlement, assault, sex offenses, domestic violence, juvenile crimes, federal crimes, or any other types of criminal cases, then we can help. No matter what types of cases you are looking to generate, we can help. We are so confident in our ability to help you successfully market your criminal law practice, we offer our services on a month-to-month basis. No long-term contracts!

What Types of Marketing Can You Do for My Criminal Law Practice?

  1. Criminal law SEO: One of the best methods of marketing for criminal attorneys is search engine optimization. iLawyer works with many criminal defense law firms who are consistently generating new leads through smarter SEO solutions.
  2. Google Text Ads: Use Google Ads to target individuals searching for keywords related to criminal defense law. Paid search allows you to target specific search phrases that consumers often use when trying to find a criminal defense attorney. We may go after bottom of the funnel searches like “best criminal defense attorney” or top of the funnel searches like “What to do if you’ve charged with a DUI”. With paid search, you can get virtually instant visibility online.
  3. Google LSA Ads: Interested in running LSA ads for your law firm? iLawyer can help you with running ads to promote your criminal practice. The best thing about Google LSAs is that you only pay per lead.
  4. Facebook Ads: We can run highly targeted Facebook ads to help you generate the specific types of cases you are looking for. We have years of experience helping law firms successfully market their practice and generating new leads and cases through smarter managed Facebook campaigns.
  5. Social Media Marketing: Platforms like Facebook, Twitter, YouTube, and TikTok may be channels that can help you generate more new signed cases for your criminal practice.
  6. Video Marketing: Having videos is a powerful way to increase trust in your criminal law practice. Not only will it help increase website conversions, but video marketing can be used to help you increase your brand awareness for your law firm. This could include YouTube ads, Facebook video ads, Instagram video ads, TikTok, or OTT ads.
  7. Streaming Ads (OTT): Running streaming ads can be a powerful way to increase brand awareness for your criminal law practice. Typically, OTT ads are best for firms that have a larger marketing budget and are used as part of a multi-channel marketing strategy.

Services We Offer Criminal Defense Law Firms

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